30
About

Thirty years.
One obsession.

Swift Performance has been building sports timing and measurement technology since 1995 — starting with a university research contract for the 2000 Olympic Games and growing into the most trusted name in field-based performance testing.

Our Story

Built by researchers.
Proven in the field.

Swift didn't start in a boardroom. It started in a lab at Southern Cross University, Australia, where the founders were solving a real problem: how do you accurately measure athletic performance outside of a controlled environment?

That question led to a contract with the Australian Sports Commission, systems deployed across sports academies nationwide, and a role in talent identification for the Sydney 2000 Olympic Games. From that foundation, the founders bought the project outright and built Swift into a global business.

Thirty years on, the obsession hasn't changed: give coaches and sports scientists data they can act on, on the field, without compromise.

30+
Years in sport
2000
Olympic Games
4
Products in range
Global
AU · USA · EU
Timeline

Thirty years of firsts.

1995

The Speedlight Era Begins

The first Speedlight Dual Beam Timing system is released. Swift begins as a research project at Southern Cross University, Australia. A contract with the Australian Sports Commission follows — supplying timing systems to sports academies nationwide for 2000 Olympic Games talent identification.

1996

Independence

The first Speedlight Dual Beam timing gates are released — a wired standalone solution setting the standard for field-based sprint and agility testing. Swift also begins as a research project at Southern Cross University, securing a contract with the Australian Sports Commission to supply timing systems for 2000 Olympic Games talent identification.

1998

Yardstick

The Yardstick Vertical Jump device is released. Used by most schools and sports programs across Australia.

2003

Speedlight goes wireless

Speedlight Wireless timing gates launch — connecting to a PC via wireless dongle and freeing coaches from cabling for the first time.

2004

Going wireless

Swift releases its first wireless timing systems — removing the cables that had always been the weak point of field-based performance testing.

2008

World's first iPad timing system

The Speedlight App launches — the world's first iPad-controlled timing system. An all-new test designer changes how coaches build and run drills for their athletes.

2009

AXIS Cranks

AXIS Cranks are released — delivering real-time bike crank pedal force vectors to coaches and sports scientists for the first time.

2019

Swift DNA Timing System

The Swift DNA Timing System is released — a new generation of precision dual-beam gates designed for elite sport environments. Alongside DNA, Swift releases Syncro — a new iPad control app built from the ground up.

2019

Swift Labs launches

Swift Labs athlete management software is released — giving coaches a single platform to collect, store, and act on performance data from every Swift device.

2020

EzeJump

The EzeJump jump mat system is released — stainless-steel precision, patented switching mechanism, and left-right unilateral data at a price point every program can justify.

2024

G4 Timing Gates with SwiftAir

Swift releases the G4 Timing Gates featuring the proprietary SwiftAir radio system — engineered to cut through today's increasingly congested wireless environments and deliver rock-solid timing reliability on busy training grounds and competition venues.

2025

Apex

After more than 20 years, Swift reimagines the vertical jump measurement system. Apex is lighter, more compact, and built from aircraft-grade carbon fibre — the new gold standard.

2026

DynaSled — the world's first force vector sled

In research partnership with Auckland University of Technology, Swift releases DynaSled — the world's first force vector measuring sled. Patents applied for. Captures horizontal force, acceleration, velocity, and left-right asymmetry, stride by stride, live to iPad.

2026

Swift Labs 2.0

Swift Labs is rebuilt from the ground up — a new generation of cloud-based athlete management, reporting, and AI-driven performance insight for coaches and sports scientists.

What Drives Us

Data that changes
what coaches do.

Every product Swift builds starts with the same question: what does a coach actually need to make a better decision about their athlete? Not what's technically possible — what's useful, repeatable, and actionable on a real training ground, with real athletes, under real conditions.

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